Igniting a Spark: Tips for Building Impactful Campaigns with Limited Funding
This webinar will explore how to develop and implement campaigns to reduce tobacco use in rural and frontier communities. The presenters will also discuss how coalitions can apply cost-effective strategies to sustain campaign visibility overtime using social media mechanisms, resources from national tobacco prevention campaigns and other non-conventional mediums. Participants will walk away with best practices and new resources that will help them better plan, promote and sustain tobacco-free living campaigns in rural environments.
Registration is now open and will close May 5th. The webinar is free and will be archived on CADCA’s website.
At the end of the webinar, participants should be able to:
- Identify at least one best practice strategy for sustaining campaign visibility
- Describe some of the challenges and benefits to creating campaigns in rural communities
- Recognize the importance of local partnerships and identify a new nonconventional partner
Alicia D. Smith, MPH, CADCA Tobacco Prevention Programs Manager
Colleen Hopkins, MPH, CADCA Tobacco Prevention Senior Associate
Travis Helmondollar, MS, CTTS, is the Director of the Southern Coalfields Tobacco Prevention Network. In this role, Mr. Helmondollar provides tobacco education, cessation, and prevention services throughout southern West Virginia. The Network is an initiative of Community Connections, Inc.
With nearly 15 years of experience in tobacco control initiatives, Travis is well-versed in community activism, program development, public health marketing, and sustainability. Travis holds a master’s degree in management from Walden University and is a Certified Tobacco Treatment Specialist through the MayoClinic.
Bithiah Lafontant, MPH, is program manager with the FHI 360 Social Marketing and Communication Department and serves as a member of CDC’s Division of Community Health (DCH) Communication Team. With more than a decade of experience in public health and communication, Ms. Lafontant provides technical assistance to DCH awardees on a range of communication topics including communication planning, message development, and spokesperson training.
Prior to joining FHI 360, Ms. Lafontant worked as a communications specialist for both the American Public Health Association and the North Carolina Division of Public Health. Ms. Lafontant holds a master’s degree in public health from the University of North Carolina at Chapel Hill.